PRAKTIK MANAJEMEN SUMBER DAYA MANUSIA DI BERBAGAI BUDAYA: STUDI BERBASIS BUKTI DI BELANDA DAN AFRIKA SELATAN

Abstract

This study aims to identify and compare cross-cultural Human Resource Management (HRM) practices between the Netherlands and South Africa. Employing a literature review methodology, the research synthesizes findings from previous studies to analyze key operational differences. The primary findings reveal distinct approaches in core HRM functions. For instance, Dutch recruitment leans on social media marketing, while South African practices prioritize strategic knowledge for filling critical vacancies. Similarly, selection methods differ, with the Netherlands favoring psychological testing and South Africa commonly using personality assessments like the MBTI. Furthermore, compensation strategies diverge, as the Netherlands emphasizes non-monetary incentives, whereas South Africa aligns compensation with broader corporate policies that include knowledge utilization. This comparative analysis provides valuable insights into how cultural context shapes HRM, offering a framework for organizations to understand latent success factors and adapt their strategies for cross-border operations.