NUGRAHA, Yudha Dwi; NADIYAH RAHMANI, Annisa; KHUMAIRAH, Khumairah; MUSTIKO AJI, Hendy. Customer engagement on live streaming: a socio-technical approach . BISMA (Bisnis dan Manajemen), [S. l.], v. 17, n. 1, p. 107–128, 2024. DOI: 10.26740/bisma.v17n1.p107-128. Disponível em: https://journal.unesa.ac.id/index.php/bisma/article/view/36062. Acesso em: 3 jul. 2025.